Influencer marketing has rapidly become one of the most powerful tools in the digital marketing landscape and Malaysia is no exception to this trend. As businesses increasingly turn to social media influencers to amplify their brand messages, influencer marketing agencies in Malaysia have risen to the challenge, helping brands connect with their target audiences in authentic and engaging ways. In this issue, Top 10 of Asia shares its pick of the top 10 leading influencer marketing agencies in Malaysia that specialise in identifying the right influencers, ranging from micro to celebrity-level creators and crafting campaigns that drive visibility, engagement and sales. With a deep understanding of local trends, cultural nuances and platform dynamics, Malaysian influencer marketing agencies are able to tailor strategies that resonate with diverse consumer segments. As influencer marketing continues to evolve, these agencies remain at the forefront of innovation, helping brands stay relevant and successful in an increasingly competitive market.
KC Wong
Cheng Qian Yee
KOLHUB
Founded by KC Wong and Cheng Qian Yee, KOLHUB is a full-service, data-driven influencer marketing company that leverages integrated AI technology and digital content strategies to plan, execute, manage and optimise influencer campaigns for prominent brands. It helps businesses identify the right influencers to enhance their visibility and reach through strategic partnerships. As an official TikTok Shop partner, KOLHUB offers expertise in e-commerce, assisting brands in setting up and managing their TikTok Shops, optimising product listings and facilitating seamless transactions within the app. KOLHUB also provides live streaming services, allowing brands to engage directly with audiences in real-time. Additionally, it creates engaging content tailored to TikTok’s unique platform, maximising audience engagement and impact. With a focus on data analytics and creative strategy, KOLHUB empowers brands to thrive in the evolving landscape of influencer marketing and social commerce.
Gofluence
GoFluence is Malaysia’s first and largest influencer marketing platform, serving the Asia-Pacific region with over 100,000 influencers and 4,000 businesses across Malaysia, Thailand, Taiwan and Vietnam. Supported by MDEC, GoFluence was created to bring transparency and cohesion to influencer marketing. Founded by Same Tham, its platform empowers brands and creators through data-driven matching and end-to-end campaign management, fostering impactful collaborations that resonate with audiences. Emphasising ethical, transparent practices, GoFluence ensures clarity around expectations and remuneration, while actively engaging its community with valuable insights and best practices that drive successful campaigns. GoFluence’s extensive network spanning micro-influencers to celebrities enables brands to engage authentically with diverse audiences. GoFluence believes that strong partnerships drive success, making influencer marketing accessible, efficient and impactful.
nlevel.co
nlevel.co, founded by Nicole Tan, is a dynamic influencer marketing agency with over four years of expertise in Malaysia’s digital marketing landscape. Known for crafting impactful campaigns, the agency collaborates with brands to reach new audiences through social media, influencer partnerships and strategic marketing. Nicole has 14 years of industry experience and she leads nlevel.co in developing innovative solutions tailored to each client, leveraging data-driven insights and a deep understanding of the digital market. nlevel.co’s services cover a broad range, including influencer marketing, social media management and AI-driven marketing strategies, with a focus on delivering high-performance, cost-effective results. The agency is also expanding into Southeast Asia, utilising Nicole’s expertise in integrating O2O strategies, XHS marketing and emerging AI technologies. With commitment to excellence, nlevel.co continues to help brands build visibility, engagement and lasting consumer connections.
Sevenvault
Sevenvault, founded by Adele Chow, is a rapidly growing content marketing agency in Malaysia that excels in social media strategy and influencer collaborations. Adele, an influencer-turned-entrepreneur with a background in mass communication, launched Sevenvault to bridge brands and audiences through impactful storytelling. From her early days as a blogger, she cultivated her skillset and established Sevenvault with a vision to empower authentic brand engagement. Sevenvault has crafted over 1,000 campaigns, partnering with more than 5,000 influencers since its inception. The agency values inclusivity, partnering with influencers from nano to celebrity levels, creating personalised, results-driven content strategies that resonate with clients and audiences alike. Sevenvault’s mission is to foster connections that amplify brand presence, aiming to be a catalyst for brand success in the evolving digital landscape.
Buzzer
Founded by Chris Khristie and Michelle Tan, BUZZER by INFLUASIA is an award-winning influencer marketing agency that empowers brands to connect authentically with audiences through a network of Malaysia’s most engaging influencers. Specialising in tailored influencer campaigns, BUZZER combines strategic insights with creative storytelling to amplify brand messages, drive impactful engagement, and helps clients reach target audiences across various demographics and interests. From nano to mega influencers, BUZZER curates a network of trusted personalities who excel in building genuine connections with their followers. This approach ensures each campaign resonates and engages deeply, maximising ROI and brand impact. BUZZER’s full-service approach includes end-to-end campaign management, from influencer selection and content creation to performance tracking and analytics. The agency also offers brands extensive reach across social platforms and industry-specific niches, delivering campaigns that are data-driven and results-oriented.
Kami Sempoi International Agency (KSIA)
KamiSempoi International Agency (KSIA), a strategic partner of TikTok was founded by To Chin Swee. KSIA is currently recognised as the Top Platinum Agency in Malaysia and one of the Top 5 Agencies in Southeast Asia for TikTok Live Fest 2023, due to its success in cultivating numerous highly successful hosts and leaders on the TikTok platform. KSIA offers enterprising Malaysians the opportunity to grow and thrive as official TikTok Live hosts and social media leaders by providing essential training, guidance, and support to enhance their skills, confidence, professionalism, and entertainment value in their live streams. The agency has established itself as a trusted corporate brand, with its success attributed to a proven, fair and reliable reward system for its official hosts. KSIA has expanded its operations to Singapore and Indonesia.
Mysense
MYSense, led by its CEO DJ Loo, is a premier digital and influencer marketing SEO agency in Malaysia, specialising in healthcare. With a sharp focus on helping businesses thrive in the digital realm, MYSense creates powerful sales channels through a range of services, including SEO, SEM, social media marketing, influencer marketing and medical marketing. The agency also provides consulting services to assist businesses in creating an effective digital marketing strategy. Boasting over five years of experience in influencer marketing, MYSense has successfully executed more than 1,000 influencer marketing campaigns, consistently delivering outstanding outcomes. With access to a curated database of 5,000 top-tier influencers, it ensures efficient, precise influencer matchmaking to maximise engagement. MYSense is the go-to partner for healthcare businesses looking to elevate their digital presence and accelerate growth.
Ittify
Founded in 2015 and led by its CEO, Tan Guan Sheng, Ittify began as a platform specialising in micro-influencers. Over the years, the company has evolved, expanding its database to encompass influencers across all tiers, from emerging voices to top-tier creators. Today, Ittify boasts a network of over 6,000 influencers and has successfully executed more than 250 campaigns for brands across diverse industries. Ittify’s mission is to connect brands with the right content creators who can spark meaningful conversations, generate buzz and drive traffic. Through its robust analytics engine, the platform simplifies the collaboration process, enabling brands to work seamlessly with authentic content creators. Ittify’s approach ensures that every campaign resonates with the target audience, delivering impactful results and measurable success.
Influenow
Influenow is the ultimate influencer marketing platform designed to help brands amplify their presence across Asia. With a mission to build vibrant communities of ambassadors, influencers and affiliates, Influenow enables brands to share their stories at scale. Leveraging cutting-edge technology, the platform offers a seamless experience for brands and influencers to collaborate on impactful campaigns that deliver measurable results. Serving as the go-to platform for influencers, content creators, brands and media partners in Malaysia and across Southeast Asia, Influenow is rapidly becoming the most sought-after free influencer marketing platform in Southeast Asia. The agency excels in connecting brands with the right influencers, bloggers and industry experts to create exceptional digital content, helping clients grow their online presence and reach target audiences effectively. Influenow offers a comprehensive solution for brands, media partners and prominent figures to launch campaigns, enhance their social media reach and generate tangible earnings.
Asia Influencer X
Asia Influencer X, founded by Fan YaFu and headquartered in Malaysia, is a leading influencer marketing and publicity agency in Southeast Asia. With branch offices in Vietnam, Thailand, Singapore and Indonesia, the agency has established a strong regional presence. Boasting a network of over 30,000 influencer profiles across Asia, Asia Influencer X caters to a diverse range of clients, providing tailored marketing solutions. The agency specialises in offering localised resources and solutions, ensuring that each campaign is crafted to resonate with target audiences in specific markets. This localised approach enables Asia Influencer X to effectively promote and endorse products and brands, delivering cost-effective marketing solutions for their clients. With a focus on reliability and relevance, the agency is dedicated to helping clients achieve impactful, measurable results across the region.